ANALYTICS & DATA
We’re the agency that’s
informed by data.
We’re here to help your brand grow through data-driven insights. We help you truly understand what is happening in your campaigns to predict what will happen next to make better decisions.
BESPOKE REPORTING DASHBOARDS
Find the truth in your data.
There are many agencies out there who promise to make data-driven decisions, but in reality, they don’t have the skills, experience or resources to find the truth in your data and make meaningful changes to your campaigns.
At Skayl, we’ve built a suite of pre-built dashboards and reports that we plug your data into during the onboarding process to ensure we know exactly what is going on in your campaigns.
You’ll be amazed at what you learn about your business through our reports and how much more efficient it is in delivering your campaigns in this way.
Book discovery callOur approach to data and analytics
Unlock the opportunity within your business with proprietary customer-centric reports that deep-dive into your business and provide actionable insights.
Data Collection
Skayl champions data-driven marketing campaigns. We extract key data points from platforms like Google Ads and Analytics, transforming it into digestible visualisations to make precise optimisations. This is all provided in our service as standard because, without this data, it’s impossible to make precise decisions about how and where to invest your budget.
Data Visualisation
We pride ourselves on making it simple for our clients to understand their marketing data by transforming it into easy-to-read dashboards and reports. This allows us to use our resources effectively by digesting insights, stimulating growth, and making recommendations.
Business Intelligence
We transform our client’s data into tailored, data-driven strategies without guesswork. Every decision is evidence-based, ensuring actions enhance the customer’s journey with your brand. Our insights drive improved experiences, leading to profitable growth.
Lead By Data
Our data-driven approach ensures bespoke, targeted campaigns, maximising your results. We get under the skin of your campaign data, aggregating it into digestible formats for actionable insights. Accurate data is the cornerstone of winning campaigns, and our bespoke reports provide just that.
Learn how brands win with Skayl
See some of our great workAccelerating growth with international expansion
“Skayl is the best marketing company we have ever worked with. Matt and his team have helped us to grow our business significantly over the past few years. I have been particularly impressed with Skayl’s ability to stay up-to-date on the latest marketing trends and technologies. They are always looking for new and innovative ways to help us reach our goals.”
Ruth Shaw
Managing Director
CLIENT
Harriet WildeINDUSTRIES
Bridal, Fashion, WeddingSERVICES
Analytics, Data, Digital Strategy, Meta Ads, PPCTaking a new brand of rhinestones to international markets
“We switched to Skayl a few years ago after being disappointed with the results from our previous marketing company. What a difference! Skayl took the time to understand our business and our goals, and they developed a marketing plan that has been incredibly effective. We have seen a significant increase in website traffic, leads, and sales since working with Skayl. “
Poppy Pennington
Managing Director
CLIENT
Crystal ParadeINDUSTRIES
Costume, Craft, Nail Art, TV & EntertainmentSERVICES
Analytics, Data, Digital Strategy, Meta Ads, PPCGoogle Ads strategy leads to
a 69% increase in ROAS
“We have worked with Matt at Skayl for over 9 years. Our experience has been exceptional. The results and the level of service have both been better than we could ask for. We give them the highest recommendation possible. We had used other marketing companies and people before, but were never able to find the quality of work that Skayl has given to us.”
Wayne Kiltz
Co-Founder
CLIENT
Africa ImportsINDUSTRIES
Fabrics, Fashion, Fragrance, Personal CareSERVICES
Analytics, Data, Digital Strategy, Meta Ads, PPCAchieving record sales with data intelligence
“Skayl is a highly professional and results-oriented. Matt and his team are experts in their field and have a deep understanding of the latest marketing trends and technologies. They have helped us to improve our website, generate more leads, and increase sales. We highly recommend Skayl to any business looking for a reliable marketing partner.”
Matt Gough
Managing Director
CLIENT
StairFurbINDUSTRIES
Home Improvement, ManufacturingSERVICES
CRO/UX, Digital Strategy, Paid Social, PPC